Now My Butt Hurts

@LeviJohnston05 The Full Text Of the Press Release Regarding His Playgirl Shoot From Daniel Nardicio (who should never attempt to write a press release again)

Daniel Nardicio Promotions
November 14, 2009
For immediate release

Playgirl Levi Johnston shoot “in the can” says Playgirl spokesman Daniel Nardicio

Yesterday Playgirl finished it’s much hyped shoot of Sarah Palin babydaddy “son-in-law” Levi Johnston in 3 locations in NYC.

The shoot featured Johnston in 3 different scenarios accentuating his natural “athletic qualities, movie star looks and natural sexiness” says Nardicio

“he expressed some concern that he wasnt in as good shape as he was a few weeks ago, due to all his traveling” states Nardicio, “but we found him to be in great shape, playful, and on the second day particularly, really fun.”

Johnston took time to outline his hand for LifeBeat Aids Charity, and to do a few interviews throughout the grueling day, with both Entertainment Tonights Fran Weinstein and Playgirl Editor in Chief Nicole Caldwell.

Johnston spoke of how Palin was “full of it” during Oprahs interview (to air Monday, and ET will tape Johnston watching it) and Palin’s half hearted invite on Oprah to Thanksgiving dinner was “a nice gesture but she didnt mean it”.

Nardicio spoke at length with Johnston during the week and found him to be a “man of few words, but when he spoke, it was usually funny, or adorable even”.

The locations of the shoot were the Cooper Square Hotel, photographer Greg Weiner’s studio in the East Village and Eagle’s Nest studios on West 30th street. “We decided against the hockey rink as it was so public, not intimate enough” says Nardicio.

As to just how much Johnston showed during the shoot, what exact specifics of the shoot are, Playgirl subscribers are going to have to wait for the late November release of the pics on Playgirl.com

Nardicio and Johnston developed somewhat of a rapport, and the openly gay promoter and Playgirl Marketing guy states: “we were talking in the greenroom about gay categories: bear, cubs and Levi asked what his type would be-we decided a twink, but older, so we anointed him a ‘twunk’ “.

“He’s just a simple guy, thrown into a situation, making the most out of it and seemingly enjoying himself. From my time with him, I’d say his first priority is Tripp”, adds Nardicio.

As to who is next for Playgirl, Nardicio answers: “I’ve been speaking to a few people, but of course this will be a hard act to follow. Re-envisioning a classic brand takes some planning, and we still have a lot to do with the Levi material. But this experience with Levi has opened some great doors for Playgirl to get guys who were impossible to get before.” “Suddenly guys who would never consider PG are coming up to me and saying ‘Make me a Levi’ ” adds Nardicio.

Playgirl is planning a line of Levi Johnston condoms, a DVD of the week with Levi, and a return to celebrity interviews in the now quarterly magazine.

“we’re already hearing the Johnston condom jokes- about how he should have used them before.”

Starting Monday November 16th, Entertainment Tonight will be showing background footage from the shoot, debuting pics from the shoot, and interviews with Johnston, Tank Jones (Johnston’s manager) Nardicio, and Levi’s workout leading up to the shoot.

Levi has fielded offers this week for press, Howard Stern, Joy Behar Show and The Daily Show.